Role: Head of Marketing Salary: 85k - 105k 20% KPI performance bonusLocation: London, Hybrid 4 days in the officeCompanyOur client is one of the most reputable and recognised organisations in its sector, with internationally established with offices across the globe, this company is a market leader in delivering cutting-edge events, information and media solutions.RoleTo oversee all aspects of marketing activity for a flagship event, including strategy and executive of marketing plan as well and management of the marketing team.ResponsibilitiesPlan and execute visitor, delegate and exhibitor marketing campaigns As well as producing marketing campaigns ensure they are regularly reviewed and on budgetCo-ordinate and manage a range of supplier relationshipsProduce effective advertising, marketing and sales collateral for all products – including brochure, adverts, web pages Develop relationships with trade associations, media, regulators and industry organisationsManage, motivate and develop the marketing team.Skills required5 years’ experience at marketing management level in events and / or B2B media Detailed knowledge of event marketing best practiceKnowledge of B2B exhibition and B2B publishing marketUnderstanding of data protection issuesExperience of developing an online strategyExperience of auditing existing procedures and introducing new proceduresAbility to network and liaise with senior people/trade bodies and associationsAnticipation of market trends and proactive market involvementDiscipline(s): Events and Business IntelligenceJob type: Permanent