An exciting opportunity has arisen for an experienced and strategic content professional to lead and develop the content function for a highly respected European investment management firm. This senior role offers the chance to work with a dynamic marketing team, influencing content strategy across multiple business lines, and contributing directly to the firm’s commercial success. As Content Lead, this individual will play a pivotal role in defining and executing a robust content strategy for the firm’s fiduciary management and investment strategy divisions. Reporting directly to the Head of Marketing, this is a high-profile position with regular interaction with senior leadership across the UK and Europe. You will be responsible for developing a structured, long-term approach to content creation while managing a growing team of content specialists. Your focus will be on delivering impactful, high-quality materials tailored to institutional and wholesale audiences across a range of European markets. The successful candidate will be involved in: Develop and implement a strategic content plan aligned with business goals, transitioning from a reactive to a proactive content model Establish and maintain core messaging frameworks for the firm’s key products and services, ensuring consistency and clarity across all outputs Oversee the creation of a diverse range of content, including whitepapers, blogs, articles, podcasts, video scripts, and social media copy Inspire and upskill the content team while fostering strong collaborative relationships with key internal stakeholders, such as portfolio managers and sales teams Ensure all content adheres to relevant regulatory standards, with particular focus on sustainability-related requirements in Europe The ideal candidate will have: Significant experience in investment writing within asset management, covering a range of formats such as whitepapers, blogs, and video scripts Strong knowledge of financial markets and asset classes, with the ability to translate complex concepts into engaging narratives Proven ability to develop and deliver content strategies that align with commercial objectives Awareness of sustainability-specific regulatory requirements within Europe Excellent organisational skills and attention to detail, with the ability to manage multiple priorities effectively A collaborative mindset, capable of building productive relationships across all levels of seniority To find out more, apply here or email Chris at Christopher.rolfebruinfinancial.com.